Home Staging

Ocean view from living room

Staging Your Space To Sell

Gray Group Design combines the science of showcasing with the art of expertly marketing your home

The difference between sitting and selling…

There is a science to properly evaluating and showcasing a property to highlight its best features and generate better offers. Buyers are looking for move-in ready homes – but it’s more than just making your property look pretty. Making a home sell requires professional expertise and market insight.

So what IS the cost of staging?

We are happy to give you an estimate based on your specific property. Meanwhile, consider this:

The cost of staging is usually less than…

– Your average price reduction  OR
– Your monthly property expense while your listing sits on the market

Invest in staging and keep your equity.

Home staging can mean the difference between sitting and selling.

  • HOME STAGING allows the homeowner to retain 5-20% more home equity*
  • STAGED HOMES spend 78% less time on market than homes that are not staged*
  • VACANT HOMES sell, on average, for 15% less*
  • STAGED HOMES photograph better – 90% of potential buyers search online first*

*National Association of Realtors

Porter Bedroom

Occupied Home Showcasing

When it’s time to sell, photos, furniture, and stuff can distract potential buyers from clearly seeing your property and, more importantly, envisioning themselves living there.
Removing personal items is just the first step– we are experts at assessing a property’s broader appeal and translating that value to potential buyers. We’ll walk you through the process, from start to finish, and make it easy to prepare, stage and sell your property.

Let the buyer see your property,
not your ‘stuff’
coral blue Office space

Vacant Home Showcasing

An unfurnished home doesn’t necessarily translate to ‘large’ or ‘livable’ to a buyer – it’s viewed as simply empty.
Gray Group Design helps buyers emotionally connect to a vacant property with our staging. While emphasizing the benefits of the property, we create appealing and functional indoor and outdoor living spaces that bring life to the property. We help potential buyers envision the home as their own.

Than sooner a buyer feels at home,
the faster you get an offer.
Porter Dining Room

Condition Consultation

Your home is perfect… for you.

Prior to listing your property, try looking at it through a potential buyer’s eyes. Most buyers are looking for a ‘move in ready’ home – Gray Group Design’s Condition Assessment is a comprehensive checklist of items that need to be addressed prior to listing a property for sale. Let’s get in there and tackle the issues before they chip away at the listing price or increase the property’s time on the market.

Before you list, receive an objective, market-ready checklist